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Weekend News- Ashley Greene, Audrina Patridge, Logan Browning, Chantel Jeffries and more - SIMPLY LA

SIMPLY LA, Powered by NYLON fashion and beauty conference was held at The Grove with keynote speaker Ashley Greene as well as Friday evening's kick off dinner at the Mondrian Los Angeles. The all-day event held on The Grove rooftop, featured panels and breakout sessions, as well as a shopping and beauty experience featuring activations by Wen By Chaz Dean, ShoeDazzle, JustFab, Planet Blue, Kate Somerville, Prey Swim, The Bouqs, Lily and Jasper, and more, plus delicious refreshments from Coolhaus, Sunday Cats, Thoughtfully Co., Electric Sky Wine, and Lemonade, among others.

Talent in attendance who spoke on the featured panels, inspired attendees with their industry know how and experiences, included Ashley Greene, Prey Swim designer Audrina Patridge, Logan Browning, Nastia Liukin, Vanessa Simmons, Becca Tilley, Monique Coleman, and more, as well as SIMPLY founder Sarah Boyd and NYLON Global Editor in Chief Gabrielle Korn. Other talent in attendance includedBrandi Cyrus, Nikki Leigh, Christi and Chloe Lucasiak (Dance Moms), and many others along with top fashion and beauty bloggers such as Sazan Hendrix, Daniel Musto, Sydne Summer, Jasmine Star, Gina Ybarra, Jonathan Colombini, to name a few.

The conference kicked off the evening before, with an intimate dinner at IVORY on Sunset restaurant, hosted by Simply founder Sarah Boyd and Wen By Chaz Dean. Guests such as Brandi Cyrus, Becca Tilley, Michael Costello, Chantel Jeffries, Daniel Musto, and Marta Pozzan, enjoyed delicious cuisine and conversation while overlooking the city of Los Angeles.

SIMPLY LA, POWERED by NYLON, connects influencers, brands, industry thought leaders and consumers through innovative conferences focused on empowering attendees to share, mentor and learn. In 2012, SIMPLY LA emerged as the first premier conference solely focused on fashion and beauty insiders, entrepreneurs, industry leaders and influencers and continues to pave the way for how experts collaborate to move the industry forward through social media. With conferences spanning across the United States and reach a global audience, SIMPLY LA provides a unique destination for brands to interact with influencers and active consumers and engage their network of followers.

SIMPLY LA, POWERED by NYLON, provides a unique destination for brands to interact with influencers and active consumers and engage their network of followers. This year SIMPLY LA, POWERED by NYLON has over 40 speakers, 5 panels and 7 breakout sessions. Attendees could choose to attend a panel discussion or breakout session based on individual interests and entrepreneurial needs. Panel discussion topics include “Staying on Trend with Makeup” and “Creating Your Voice and Making an Impact” in addition to many others. Breakout session topics include “Monetize Your Influence” and “Building Your SEO” as well as several others. There were fully customized build outs with great brand activations and pop-up shops.

I've been to many conferences and I have to say this was absolutely superb! I highly suggest keeping an eye out for the next event, you do not want to miss out. Thank you for the invitation to attend, the amount of knowledge I walked away with was truly priceless.

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