Ferrero's 31 Days of Halloween Inspires Special Moments Throughout October!


Ferrero has inspired consumers to celebrate what they love most about Halloween: treats. The global company known for Nutella, Tic Tac, and Kinder Joy is launching a campaign to help families celebrate Halloween, even if it feels a little different this year.


Ferrero will share 31 days of creative ways to make the most of the season with Halloween favorites and go-to brands like Nutella,Kinder Joy, Kinder Bueno, Tic Tac, Butterfinger, CRUNCH, Baby Ruth, and Fannie May. 

“Halloween isn't Halloween without treats, and our brands have been part of the holiday for generations," said Mark Wakefield, Senior Vice President Marketing, Nutella and Chocolate Snacks at Ferrero North America. "This year, we expect treats to play an even bigger role in the memorable moments of Halloween for families and friends as they enjoy the traditions and excitement of the holiday all month long."

"Halloween is happening, even if it is different this year," said Catherine Bertrac, Senior Vice President Marketing for Kinder North America. "Ferrero is committed to creating surprises and sparking joy this season. We want to make it easy for every family who loves Halloween to have fun and to be inspired by our brands."

In addition to the ongoing stream of fun, Ferrero wants to ensure all children can safely celebrate Halloween this year. Ferrero is again partnering with The Birthday Party Project, an organization that brings joy to children experiencing homelessness through the magic of birthdays in communities across the United States.


Ferrero has a longstanding relationship with The Birthday Party Project, working with them to highlight the organization's work and provide products for their celebrations. Ferrero will donate Halloween treats to The Birthday Party Project to make their October celebrations even more special!

Happy Halloween!!
















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